“You can have brilliant ideas, but if you can’t get them across, your ideas won’t get you anywhere”
– Lee Iacocca
In almost every profession, being able to write well has become a necessity. With the advancement of technology, the way we communicate has changed to a great extent. However, it also placed an increased emphasis on writing skills. In today’s world, a lot of communication between customers and co- workers takes place via email, instant messengers, text messages and other applications. We engage more in written interactions than verbal ones. Effective business writing involves the proper use of grammar, language, tone, and style. It is important that the business message conveys exactly what its meant to convey in a clear and concise manner. These skills can be improved with proper training and practice. So, if you find yourself searching for the correct words to draft emails, documents or want to improve your writing style and grammar sign up for this course.
You will receive a participation certificate on completion of the course
It is ideal for anyone who wants to be able to communicate effectively through written word in today’s business environment
Benefits of writing well
Think and then write - Preparation
· Constructing your business message
· Know your audience
Writing effective business emails
· Routine requests
· Customer complaints
· Bad news messages
Writing business letters
· Business letter
· Thank you letter
The importance of grammar
· Words and phrases to avoid
· How one grammatical mistake can cost you!
Netiquette – Is it important?